We can if we set our minds to it

What better way to motivate ourselves if not through own goal-setting....

Is there an effective way to motivate students to learn? Should the use of academic expectations be employed to set our academic direction? Or should we be allowed to set our own goals? We all know that being students comes with a lot of challenges and sometimes we may feel like we want to give up because we feel that this is just too much for us to handle. I know because I too am a student and I do get those moments. I sometimes do feel as if this is a waste of time and you find that I tell myself that I cannot handle the work load. What motivates me to get back to reality and out of my comfort zone? We are all here for a reason and I believe that we chose Public Relations for a purpose. We didn't just wake up and decide that we are doing PR (well maybe some did) and NO one said that it was going to be easy. I know that a lot of us were de-motivated after we got our media test results but there is still time for us to make up for all the marks we lost. We should discipline ourselves and set goals of which we should accomplish in the end.

Giving up is not an option, pulling up our socks is...we can do anything and achieve it if we set our minds to it. Now let's do this go-getters!!!!!
We are going forward and we will make it in the end. All it takes is for us to believe in ourselves. I believe in me, do you?

The Power of Relationships- Due Diligence

Part of your due diligence on your client relationships is to make sure that what you deliver is a good fit on the promises you have made. You cannot be everything to everyone, and if you try to be, you will not only look bad, it will affect your organisation.

Due diligence is a term used for a number of concepts that could involve an investigation of a business or person prior to signing a contract, or an act with a certain standard of care. It is the act of making sure that everything is the way it's supposed to be. It's like doing all the necessary homework, background checks, and analyses to identify problems, offer solutions, and document procedures. If you don't do due diligence, the other party can say that you're not falling through... or that you're being negligent. Effective business relationships must be involved with an ongoing demonstration of trust and predictability. Managing relationships between clients and public relations practitioners and public relations practitioners and journalists is becoming increasingly complex. You need to ask yourself about the dynamics that make your client relationships work for you and interrogate the things that will ensure long-term, productive and powerful relationships. Communicating clearly is one of the most important things we can do to ensure interpersonal and career success. When we do it well, people know exactly what we mean and what we expect, both of which help get them focused and on-board. When we do it poorly, the opposite usually happens.

The most important thing in communication is to hear what is being said, listen for what isnt there and do what we said we are going to do. We must continually do a due diligence on our client relationships.

It's never too late to start!

 

Understanding PR

I often get people who would ask me what course I'm studying and as soon as i say Public Relations,their eyebrows raise and criticism starts. all I'll hear will be why PR? What is that ? Why didn't u do Law or Medicine?
Then i think to myself ,can these people hear themselves? Do they know what PR is? Well I'll tell them what PR is.

Public Relations is a field that looks to create positive relations between a business and its clients.Many jobs opportunities exist in the field if PR, which includes the gathering of facts and data to keep track of public concerns and current trends affecting consumers, creating promotional events to gain awareness and support of a specific product or client and collecting data for press release that will promote an awareness.

The business world can be extremely competitive companies typically want to have something that makes them stand out from the crowd, something that makes them more appealing and interesting to the members of the public and  media. A favourable image can help increasee a company's sales and negative publicity can damage a company's reputation and decrease sales. Public Relations can consumers and the media a better understanding of how a company works.

Many people have the perception of PR as a way to "spin" news and information, which means to portray the news and information in the best possible way for the company. Public Relations is not as boring as it sounds or as people put it out to be. If people can shift from negativity and look at public relations in a more broader way they will realise how fun and interesting PR is.

That's it from a PRP in the making!